Summits

GdotA Summits are focused, efficient workshops that help teams discover and align around a strategic, differentiated position and messaging. The output of these potent, focused sessions is a foundational messaging platform (or a specific “North Star” deliverable) that is used to drive overall consistency and enable more effective communications.

Summits leave participants raving:

“I’ve been through a ton of strategy and messaging sessions, and this was easily the best I’ve ever experienced.”

Dominic Curcio
Co-Founder/Vice Chairman
Guggenheim Partners

“They’ve been an invaluable resource for helping us develop and align around strategy and positioning, as well as creating outstanding presentations to support our partner and fundraising efforts.”

Keith Valory
Chief Executive Officer
Plex

“I’ve hired them across five CMO positions, to uncover, synthesize and express company and product messaging. No one’s better with executive stakeholders.”

Kelly Dotson
Chief Marketing Officer
Numerator

A transformational approach.

If you’re facing unresolved issues, stakeholder misalignment, or uncertainty around elements of your strategy or value prop – making communications development premature – a Summit can be transformational.

We conducted our first Summits twenty years ago, in the crucible of Silicon Valley’s startup ecosystem. We were regularly brought in by investors and founders to lead the development of pitch decks for startups looking to stand out and clearly communicate their differentiated offering to investors.

These were critical, high-pressure messaging situations. Companies had one shot to get it right, and their story needed to be deeply informed across every issue, and ratified by a variety of important internal and external stakeholders.

Freeing you to work.

We facilitate the Summit, freeing you to work alongside other participants as a peer, and eliminating the common risks of internally run workshops:
• Internal agendas
• Misplaced confidence
• Political affiliations/alliances
• Acting for individual rather than common good
• Preordained outcomes
• “How we’ve always done it”
• Protectionism
• Staying in the safe zone

The Summit is purpose-built to:

01.

Adapt to any challenge and vertical, uncovering answers to the big questions that are most critical to your company and team’s success

02.

Efficiently gather and synthesize the right knowledge and viewpoints from a variety of diverse stakeholders

03.

Uncover a wealth of your team’s thought-provoking beliefs, perspectives and unique insights across a range of issues, which would have otherwise gone unvoiced

04.

Align your team around approaches, points of view, and strategies, inspiring their deep confidence in (and ownership of) the chosen course of action